INSTAGRAM DAY PARIS

@ PARIS, FRANCE

BRIEF The launch of @Instagram’s new positioning ‘❤️ sur toi’ is all about expression, sharing, and connecting people to move culture forward. We were asked to bring our Giphy Sticker booth to Paris for our 10th Giphy event with Instagram. We wanted to give the creators and influencers in Paris exclusive tools they could use to enhance & personalise their stories and posts. 

RESULTS

2400 GIFs made in 10 days
491 Million impressions*
                                        *in 18 Months

 

OMG Giphy sticker girl
SETUP: THE GIANT ❤️ GREEN SCREEN
RESULT: 2.2K GIPHY STICKERS.
Heart giphy sticker girl
Nope giphy sticker
giphy sticker
Call me giphy sticker
Waiting giphy sticker
Spin giphy sticker
hello giphy sticker
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